This will help them to entice customers with varying needs and tastes. Car buyers spend most of their shopping time online and are using a variety of devices to shop, including desktop and laptop computers, smartphones and tablets. Online shopping can save time for both the buyer and retailer, reducing phone calls about availability, specifications, hours of operation or other information easily found on … With the help of regression analysis, the proposed model was assessed. Asian Journal of Business Research Vol. &��"F`v �T���ق`tA$C�\�"�,�$c�e��1��wk6#k=X%#����> �/a h��Wmo�F�+�1QE��޵t��K��^rpG[�p��v�˿�̮�����:U��xvvvfw�g0SRJ���0jP� �M��(�8C! The prevalence of a multi-screen car-shopping experience gives automotive marketers substantial opportunities to target and effectively influence shoppers at any time or any place. Posted: 31 Oct 2013. FACTORS AFFECTING ONLINE SHOPPING OF PURCHASING APPARELS AMONG YOUNG ADULTS Chong Hui Teing Rapid growth of internet service has provided another huge marketplace for apparel retailing. This is especially true when it comes to smaller, niche stores. �0i%�Z����)A�a��s��R�i%�FJ�#�\C$�>|��3�*Y� QM��灜{�1\���"]?�x;�y� ����Ņ7���� Shoppers who are highly involved with a Web site are more willing to search for information on the site, to explore new stimuli (Balabanis and Reynolds, 2001), and more likely to purchase products online than others (Kwak et al., 2002). H�\�_k�0 ��|�{lJԶ�F����an@��f1>��wgJ�����r��깲&���1@g��8��W-�Ɗ4mT���Y ����e 1543 0 obj <>/Filter/FlateDecode/ID[<7E33FE33E63149C49C2AD9232C0C384A>]/Index[1520 40]/Info 1519 0 R/Length 111/Prev 293799/Root 1521 0 R/Size 1560/Type/XRef/W[1 3 1]>>stream A recent U.S. Department of Transportation study found that online shopping will be a major contributor to the 45 percent increase in freight traffic on U.S. roads every year by 2040. Customers focus on Amazon and other giants, shops with big brands behind them and don’t apply the same level of trust to a smaller shop. Nearly half (45%) of digital buyers worldwide said that reading reviews, comments and feedback on social media influenced their digital shopping behavior. Purchasing products or services over the Internet, online shopping has attained immense popularity in recent mainly because people find it convenient and easy to shop from the comfort of their home or office and also eased from the trouble of moving from shop to shop in search of the good of choice. On the other hand, there are some disadvantages exist too, such as fraud and security concerns, lack of … As online shopping became a standard part of people’s lives, the optimization of eCommerce stores turned out to be a must when providing a unique and expected customer experience. Well, first of all because online consumers cannot touch the product and / or try on clothing and other items: the discount … The global Coronavirus outbreak has … Undoubtedly, online shopping has severely influenced retail stores. Online shopping is more accessible than it has ever been in the digital era with the introduction of tablets, smartphones, easy checkout systems and more secure systems. When comparing online shopping with local shopping, these effects are often not taken into consideration. Managerial implications are developed for online stores to improve their website. 1559 0 obj <>stream In turn, online shopping involvement positively influenced approach responses towards the product. Online shopping is the process consumers go through when they decide to shop on the Internet. Apart from snatching away a giant portion of the market from the retailers because of the comfort they provide, they have highly influenced their buyers persona as well. According to Forrester Research, the online retail sales volume for the US 2012 is $231 billion. Shopping im Zalando Online Shop: Schuhe, Mode & Accessoires I Stöbern lohnt sich I Shopping war noch nie so einfach und so angenehm wie heute! h�bbd```b``.��+��Qɶ,~,�fǂH��`v�� See all articles by Chayapa Katawetawaraks, This page was processed by aws-apollo5 in. In such a situation online shopping became the … The usage of internet has been increasing day by day for various purposes. �Q@��"E)��HD�( RD�"D�H)"A����|�O�>�g���|�O�>�g���|�O�>�g��!R�A�:R�Ru�j��H�JՑ����Xu�9��c&��A1D�!bP�b�C|�Q�G�("2z����%zdhZC��ڄ��&��6�#×��4��ر�g�k�Mh mBkhӨ �b�"w�PgB�a]��-c˻!Ϟ�����dL���;X*�,�D�e$q����O���?\mC��T�e|���H~����yx�����z����_4�i?�6���s�U��� ��}j It has been argued that online commerce offers more satisfaction to modern consumers who seek convenience and speed . Online shopping or e-shopping is searching for and purchasing goods and services over the Internet through the use of a web browser.The main allure of online shopping is that consumers can find and purchase items they need (which are then shipped to their front door) without ever leaving the house. By LEO GIOSU È . Asian Journal of Business Research Vol. Another benefit to online shopping is when the product you want to buy is too big to haul in your vehicle. Among the most appreciated advantages of online shopping there is certainly savings, both in terms of time and money. A survey of 150 respondents that includes professionals from various fields and university students was conducted. Cost and time efficiency: Because online shopping customers are often offered a better deal, they can get the same product as they buy at store at a lower price (Rox, 2007). Are you wondering why? endstream endobj 1525 0 obj <>stream � �Q There seems to be however a diminishing trust in online merchants. The prevalence of online shopping has raised the interest of the retailers to focus on this area. Online shopping relieves the consumer from the hassle of visiting a handful of shops, and do the comparison so as to get the best price. Through 2016, just 5 percent of U.S. consumers preferred shopping for food online with sales approaching $7 billion, but that number is expected to rise to nearly $20 billion by 2020. In this context, the online shopping is increasing and contributes more to the GDP of Indian retail sector. h�b```���ܿ�@(�����1�]�`~@0�ŝ�C � �@��l�}0)z�~��m2OY9���S/S�H�Ay�KEל�f��([y(I��p+�h���R�g�؇نs��f/ ���$9���I�f6ӌ�`�`3U#�TGV�� �) - Dealers should focus on unique ways to deliver … But online shopping has become firmly entrenched in American consumer culture. Consumers no longer hold the same mentality as before. 1520 0 obj <> endobj �OK!���o�G���D���l��'ZhI �Ѱ��Yic7�������$��qG�!&��i��)��F�{2ڀ��B���i��5��qQ��]xd�����e�% �Q���8��-�A Do�9�Eh�ܱ"P�Fu�u���:��Ͼ�S0J`w�TX�\����%7%؅l��w�a6��ƃ6�Ǘ���. %PDF-1.6 %���� It is found that marketing communication process differs between offline … 72% of customers trust a business more after it is recommended by an influencer whereas 49% of consumers rely on product recommendations shared by … The conveniency of online shopping rendering it an emerging trend among consumers, especially the Gen Y. University students … endstream endobj startxref As stated in Wikipedia (2010), online shopping website brings a lot of advantages to public, such as more convenience, lower price and selection, information and review and etc. factors that influence online shopping intentions. The objective of this study is to provide an overview of online shopping decision process by comparing the offline and online decision making and identifying the factors that motivate online customers to decide or not to decide to buy online. 8T�EQ������'=����k�������[����h$P�����6�䚶�4�MXv��w�kqٺOc1j�8�F�ol��Hh�P��(Z�/NY��N�/�=NZ�it�΢3�>z�>D���#;��٧��}f_�/�. Keywords: online shopping, online shopper behavior, online shopping decision, Suggested Citation: Since online As I recently reported, there is a low occupancy in retail parking lots. It is found that marketing communication process differs between offline and online consumer decision. Therefore, this research project establishes a valid measure on e-shopping quality dimensions on online apparel retailing. Here is why online shopping is cheaper than shopping at physical stores: Very often the prices of products sold on the web are discounted. To learn more, visit our Cookies page. Respondents had shopped online at least once in the past year. �I��ˡi�ڭwmsuŏ�\����������Wٽ淦���ꦺ>��[�ݤ�o�k>���y2����0x��7�eY�_�Ӥ��׹o�7���j���{��ͧ�^��-����B_ݷ�)�b\������z{�|��u�c�S��|�U��[�̧�g���᳘��o|6c���s���2L�N�t1���f�H*I/�iFZ��� �$mI�1�)iM� )��$**�J�$#R$ )���HyD��/I��O�y|���|����_�'�>�� ��HD�( RD�" Understanding the Impact of COVID-19 on Online Shopping Trends. Companies can showcase the entire range of products that are offered by them. Katawetawaraks, Chayapa and Wang, Cheng, Online Shopper Behavior: Influences of Online Shopping Decision (October 25, 2013). �2`� �R��ZF!&^�T&1ƯLJ����3�0d��������������'�200���1�0]��Q���� �f��xXI2�� ��. ]���{�-��;h�{���V��uw����0��E�1�iv��S��6PH/' �l�j�j��(s��7���h�� �z@�,�I��] �Y�v��5��˿�X�S,�],\�#Ţ�KE�xd��\ N����@�Zfhk��ގ�h��x7������*�=]��Q˨� The findings reveal that perceived ease of use and perceived enjoyment are the factors that affect online shopping intention. endstream endobj 1521 0 obj <>/Metadata 40 0 R/Pages 1514 0 R/StructTreeRoot 57 0 R/Type/Catalog/ViewerPreferences<>>> endobj 1522 0 obj <>/Font<>/ProcSet[/PDF/Text]>>/Rotate 0/StructParents 73/TrimBox[0.0 0.0 595.276 841.89]/Type/Page>> endobj 1523 0 obj <>stream The Internet has developed into a “new” distribution channel (Hollensen, 2004) and the evolution of this channel, e-commerce, has been identified by Smith and Rupp (2003) to be the most significant contribution of the information revolution. In recent years online retailing has become another business trend in Malaysia. Online trust is essential in building any relationship with customers. ҕ�����K7�ɨ�j����]~���ZwU{�6��`�'?�r���f2ͤ�'����\��4x@%@O��� �KB��!�6!�㽼�N�s�^�6#Xz?���&n�e�i"B��`�&�+TTHG~j��́kT��la�B���W�~� �*��Mdי ��PEX��NZso�������|U�|!���N�P�e8�';�e��Q��}� ��8W�����^��W�����������?��ٕ���uOƞ��-��(?�PƱ��{eW�����;��ۡ���|�-��pQ|/eS��x=A�;���M�k�L0 -r�w Some 44% of respondents also said that receiving promotional offerings also influenced their shopping behavior. In online communication, when a consumer sees a banner ad or online … The Online Shopping Customer Experience Study, a report commissioned by UPS, evaluates consumer shopping habits from pre-purchase to post-delivery and highlights which factors are most likely to have an impact on satisfaction with the online shopping experience. %%EOF Recent research has shown an interest in investigating consumer motivations that affect the online shopping behavior. 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